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Auteur : Robert Cialdini
Catégorie : Livres anglais et étrangers,Business & Investing,Management & Leadership
Broché : * pages
Éditeur : *
Langue : Français, Anglais

When it comes to persuasion, success can begin before you say a word.‘An instant classic.’ Forbes‘Utterly fascinating.’ Adam Grant, author of Originals and Give and Take‘Shockingly insightful.’ Chip Heath, co-author of Switch and Made to Stick NEW YORK TIMES BESTSELLERIn his global bestseller Influence, Professor Robert Cialdini transformed the way we think about the craft of persuasion. Now he offers revelatory new insights into the art of winning people over: it isn’t just what we say or how we say it that counts, but also what goes on in the moments before we speak.This is the world of ‘pre-suasion’, where subtle turns of phrase, seemingly insignificant visual cues, and apparently unimportant details of location can prime people to say ‘yes’ even before they are asked. And as Cialdini reveals, it’s a world you can master. If you understand the tools of pre-suasion, you will better placed to win a debate, get support for an idea or cause, promote a campaign – even persuade yourself to do something you find difficult.Drawing on the latest research, and packed with fascinating case studies, Pre-Suasion is a masterclass in enhancing your powers of influence.‘Mind-blowing.’ Management Today‘Accessible and intellectually rigorous.’ Books of the Year, The Times‘Fascinating, fluent and original.’ Tim Harford, author of The Undercover Economist Strikes Back

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Télécharger Pre-Suasion: A Revolutionary Way to Influence ~ Home Livres Télécharger Pre-Suasion: A Revolutionary Way to Influence and Persuade (English Edition) Livre PDF Gratuit 3.5 étoiles sur 5 de 472 commentaires client Pre-Suasion: A Revolutionary Way to Influence and Persuade (English Edition) - de Robert B. Cialdini (Author)

Pré-suasion / Robert B. CIALDINI / download ~ 25 ans après le best-seller "Influence et manipulation" : Robert Cialdini va plus loin avec ce nouveau livre, fruit de ses recherches, sur le pouvoir de persuation qui débute bien avant qu'on ait prononcé le premier mot. Dans ce nouvel ouvrage, fruit de 20 ans de recherches et d'expérimentations sociales et psychologiques, le Dr. Robert Cialdini livre sa méthode révolutionnaire pour .

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Pre-Suasion: A Revolutionary Way to Influence and Persuade ~ After reading 'Influence' by the same author, I thought I would give this book a try as well and I'm not disappointed that I did. In Pre-Suasion, Cialdini outlines his research into the pre-suasive impact that environmental, verbal and emotional stimulus can have on people's decision making and does so in a way intended to be heuristically instructive to the reader, stead of merely stating the .

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